Disney1.com sets popularity record
Disney Online Announces Record Number of Visitors at Disney1.com
Disney Online has announced that nearly 400,000 unique guests visit the popular Disney1.com site each month, its newly created convergence site for kids.
The Internet home of ABC's top-rated children's television programming, Disney's One Saturday Morning and Buena Vista Television's Disney's One Too, Disney1.com recently launched with a completely redesigned look that provides immediate access to fun and games for kids.
Kids who come to Disney1.com spend an average of nine to 19 minutes per visit, depending on what part of the site they play on. Each week while kids watch their favorite characters on television, they can also jump online and interact with the characters and games that appear on television.
Kids can also influence future programming by providing their opinions directly through the Disney1.com Web site.
"Disney1.com is a groundbreaking example of convergence that truly empowers kids to take an active role in creating both TV and Internet magic," said Ken Goldstein, senior vice president and general manager. "Seamless collaboration between Disney.com, ABC and Buena Vista Television brings the best on- and off-line entertainment directly to kids, and they continue to click away as evidenced by our strong site traffic."
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-- Posted December 8th, 1999