Tracy Barrett has been named Vice President, Affiliate Advertising Sales & Distribution Marketing, while Andie Kallinger has been promoted to Director, Affiliate Advertising Sales & Distribution Marketing, it was announced today by Louise Henry Bryson, Executive Vice President, Distribution and Business Development. Both Barrett and Kallinger are based in Lifetime's Los Angeles office.

As Vice President, Affiliate Advertising Sales & Distribution Marketing, Tracy Barrett is responsible for all distribution driven initiatives for Lifetime Television, Lifetime Movie Network and Lifetime Real Women, including MSO partnerships, local ad sales initiatives and affiliate marketing programs. Barrett will play an integral role in developing strategic direction for Lifetime's distribution efforts. She will report to Louise Henry Bryson.

Most recently, Barrett served as Director, Affiliate Advertising Sales & Distribution Marketing. Barrett came to LIFETIME from Fox Family Worldwide where she was Director, Affiliate Marketing and was responsible for developing brand-focused affiliate marketing and ad sales plans for Fox Family Channel, boyzChannel and girlzChannel. Prior to Fox Family Worldwide, Barrett was at Turner Broadcasting System, as Regional Marketing Manager, Southeast Region, where she provided affiliate marketing and promotional support to cable affiliates in a 13-state territory. Barrett earned a bachelor's degree in management from Pennsylvania State University.

As Director, Affiliate Advertising Sales & Distribution Marketing, Andie Kallinger will manage all affiliate driven ad sales and marketing campaigns, including Lifetime's two major campaigns Be Your Own Hero and Stop Breast Cancer for Life. Kallinger will report to Tracy Barrett.

Prior to joining LIFETIME as Manager, Affiliate Advertising Sales & Distribution Marketing, Kallinger was Manager, Affiliate Advertising Sales for Fox Channels Group where she oversaw all local ad sales activities. Before that, Kallinger served as Marketing Promotions Manager for Cox Cable Rep San Diego where she created, coordinated and managed all aspects of promotions for Cox. Kallinger holds a degree in communications with an emphasis in broadcast television & radio from Cuesta College in San Luis Obispo, California.

LIFETIME is the #1 cable television network in primetime and the leader in women's television. LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. Launched in 1984, LIFETIME serves over 85 million households nationwide, available on more than 11,000 cable systems and alternative delivery systems. LIFETIME launched a 24-hour sister service, the Lifetime Movie Network, in 1998, and a second sister service, Lifetime Real Women, launched in August 2001. On the web, Lifetime Online (http://www.lifetimetv.com) features informational resources and interactive entertainment. All four services, LIFETIME Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Online, are part of LIFETIME Entertainment Services, a 50/50 joint venture of The Hearst Corporation and The Walt Disney Company.

--Posted July 16, 2002
Source: Lifetime Television