LPWire: Mosaic Partners with Buena Vista Home Entertainment

Mosaic Partners with Buena Vista Home Entertainment; Field Sales and Marketing Leader to Provide Merchandising Services to Retail Outlets Nationwide

Mosaic, a field sales and marketing company whose people drive sustained value by bringing brands to life at the "moment of truth," today announced a two-year agreement with Buena Vista Home Entertainment to continue providing merchandising services for the company in markets nationwide. Mosaic will service all Buena Vista Home Entertainment products, including Miramax, Touchstone, Hollywood Pictures, Dimension and Walt Disney Pictures.

Mosaic's trained Movie Specialists will continue to conduct in-store product placement, signage, and other merchandising services in support of Buena Vista Home Entertainment video and DVD nationwide.

"We thank Buena Vista Home Entertainment for the opportunity to continue our partnership over the next two years," said Bill Lee, president of Mosaic. "We're eager to exceed the high standard of performance that our Movie Specialists have already set through the constant pursuit of perfect execution that drives revenue and margin."

Mosaic's merchandising programs and in-store supply solutions ensure consistency from location to location across the country. From display installation and visual merchandising to retail associate training, Mosaic's client-dedicated field teams work directly with products, retail sales associates and retail stores to create bottom-line impact. Field specialists also provide street-level insights that bring companies closer to consumers to understand consumer needs and motivations.

About Mosaic Sales Solutions

For forward-thinking companies intent upon optimizing their brand investment, Mosaic (www.mosaic.com) is the field sales and marketing company whose people drive sustained value by bringing brands to life at the moment of truth. Mosaic provides "people-facing" solutions in consumer and business-to-business environments through dedicated client teams in merchandising, selling, customer acquisition and event marketing service areas. Mosaic's field specialists embody the image and soul of the brands they represent, providing clients a solution for the last three feet of the sale that maximizes ROI.

About Buena Vista Home Entertainment

Buena Vista Home Entertainment, Inc., is a recognized industry leader. Buena Vista Home Entertainment, Inc. is the marketing, sales and distribution company for Walt Disney, Touchstone, Hollywood Pictures, Miramax, Dimension and Buena Vista videocassettes and DVDs

--Posted September 2, 2004
Source: Mosaic Sales Solutions