• LP
  • Home Page
  • LP Lotion Pictorials
  • Online Disney Videos
  • LP Blogs
  • LP Live
  • LP Magazine
  • LP Radio
  • LP Podcast
  • Discussion Boards
  • Disney Headlines
  • The Latest
  • Upcoming Events
  • Features
  • Columns
  • Games
• Disney
  • Disneyland
  • Walt Disney World
  • Movies in Theaters
  • Movies on DVD
  • Tokyo Disneyland
  • Disneyland Paris

Details of New Canada Pavilion Film

Details of New Canada Pavilion Film

The Canadian Tourism Commission (CTC) leads industry in changing Americans' views of Canada Since 1982 guests from around the world have been taken on a tour of beautiful Canadian landscapes and diverse cultures as they watched the film O Canada! in the Canada pavilion at Epcot at the Walt Disney World Resort in Lake Buena Vista, FL.

Now, the Canadian Tourism Commission (CTC) and tourism industry partners have collaborated with the Walt Disney World Resort and Walt Disney Imagineering to give this movie a facelift. The newly enhanced film spotlights Canada in a modern, witty way - much like the CTC's new Brand Canada - by showcasing Canada's self-deprecating sense of humour and best-loved icons in a fresh, unexpected way.

This fall, the reworked version will light up the screen in the Canada pavilion at Epcot. Actor Martin Short, a Hamilton, ON native, confronts Canadian misconceptions head- on and demystifies them. Viewers take a journey through a country they thought they knew, but discover Canada is so much more than vast landscapes.

The film is 14 minutes in length with 65% new footage, including six new aerials of Montreal, QC, Toronto, ON, Calgary, AB, Vancouver and Victoria, BC and Niagara Falls, ON. Instead of cars, clothes and cityscapes, the film takes in acrobatic Cirque du Soleil performances and rowdy rodeo action at the Calgary Stampede. Scenes portray Canada's diverse people, culture and wilderness - a modern, young and beautiful nation. The soundtrack features 2006 "Canadian Idol" winner Eva Avila, a singer from Quebec.

With this updated film, the CTC and its tourism partners hope to change perceptions. Canada is the world's No. 3 most-livable country and everybody wants a Canadian friend, according to Anholt Nation Brands Index. Even so, many Americans think Canada is a cold, northern place with little to do except explore nature. And Americans' opinions matter. The US is Canada's No. 1 international tourism market, attracting 14 million travelers a year. But since 9/11, these numbers have declined.

Facts:

• The Canada film is presented in the Canada Pavilion at Epcot. This pavilion is part of the World Showcase at Epcot which features 11 countries that surround a 1.2-mi promenade that encircle the World Showcase Lagoon.
• The Canada pavilion features a replica of Fairmont Le Château Frontenac and a log cabin-style boutique selling Roots clothing and other popular Canadian products.
• Disney owns the film rights. Walt Disney Imagineering worked closely with the CTC and Canada's tourism leaders to provide content to update the film.
• The new Canada film is just one of many initiatives the CTC is taking to reach Americans. Most recently, the CTC and its Canadian tourism partners launched an aggressive print and billboard campaign in New York, Boston and Los Angeles. The campaign runs through this summer.

-- Posted August 20, 2007

 

 

 


Jeff Lange DVDs at
The LaughingPlace Store
The LaughingPlace Store carries all of Jeff Lange's theme park DVDs featuring the best of Walt Disney World and Disneyland past and present.

Laughing Place Podcast
A Happy New Year from the LPP. This week it's Lion King in Vegas, new Johnny Depp movies, Adventurer's Club last night, recent dining experiences, our favorites at Hollywood Studios, reader mail, the Captain's Challenge and more.

LP Live Recent Picture

Granny haunts finishes PBs Wendy costume
Posted: 10/13/08