Zizzle Launches High School Musical Electronic Toy Line

Zizzle Launches High School Musical Electronic Toy Line

What do music, dancing and toys have in common? A lot – especially when High School Musical electronic toys from Zizzle hit store shelves this summer. Inspired by the blockbuster Disney Channel Original Movie and featuring some of its most popular characters and songs, the new High School Musical electronic toy line lets kids dance, sing and create music together, for hours and hours of fun.

“Disney Channel truly has created a phenomenon from the ground up, and we’re thrilled to add High School Musical to our line-up for 2007,�? said Roger Shiffman, CEO and President of Zizzle. “We’re extremely proud of the musically integrated line, which will hit store shelves right before the August premiere of High School Musical 2.�?

The music-driven electronic toys include a Dance Mat that plays key songs like “Breaking Free�? and “We’re All In This Together,�? a Musical Tote Bag with built-in speakers, and a Microphone, so kids can sing along with their favorite tunes. The Electric Rockerz music maker lets kids jam to their favorite High School Musical songs by adding their own sound effects with the push of a button.

High School Musical is the story of two high school students who are worlds apart—the school’s hoops star and the president of the science club. When they audition for their school’s upcoming musical, the decision turns their world – and their school – upside down.

Since its January 2006 premiere, the Emmy Award-winning High School Musical has been seen by more than 100 million total viewers worldwide. In the U.S., its triple Platinum-selling soundtrack was the #1 album on the Billboard Top 200 chart for 2006.

About Zizzle

The company is developing a comprehensive line of electronic and traditional toys for 2007 and beyond. In 2005, Zizzle’s first product, iZ, was named to Toy Wishes Magazine’s Hot Dozen, which is an indicator of the most successful toy sales for the holiday season. In addition, the company has developed an arcade pinball machine for home use, a broad line of Hand held Electronics Games and many other toys.

-- Posted February 12, 2007