Cameron Mathirson Headlines Last "ABC-Soapnet Super Soap Weekend" at Disney's Hollywood Studios
This Year's Event Marks the Last in Orlando, as the Daytime Division Embarks on The 2009 "Soap Nation Tour," a New Initiative Designed to Interact with Fans On a Year-Round Basis in More Cities, More Often
Memorable Last Event Will Be Dedicated to the Fans and Include Special Retrospectives and Exclusive Productions
(September 29, 2008) This year will mark the last
"Super Soap Weekend" in Orlando, as ABC's Daytime division embarks on the 2009
"Soap Nation Tour," a collection of nationwide events designed to interact with
fans on a year-round basis, offering greater access to stars in more cities,
more often. The final Walt Disney World weekend will be dedicated to the fans
with special retrospectives and exclusive productions.
This year special
trivia and commemorative clip packages honoring the 45th anniversary of "General
Hospital," the 40th anniversary of "One Life to Live," "All My Children's"
10,000th episode and past "Super Soap Weekends" will be shown during the event.
"Super Soap Weekend" will become more interactive than ever with the
introduction of new mobile programs and text trivia. A special musical number
will be developed for Colgate Total Street Jam that honors the final event as
well.
Throughout the weekend, fans will have the opportunity to meet
favorite stars from "All My Children," "One Life to Live" and "General
Hospital." Festivities include celebrity motorcades, autograph sessions, game
shows, interviews and the chance to purchase one-of-a-kind memorabilia from each
of the shows. The Colgate Total Street Jam will close the event each day with
live musical performances by some favorite Daytime Stars. Colgate Total
toothpaste has served as the presenting sponsor of the event for nine
consecutive years.
"We recognize that we live in a 'Soap Nation'-from
primetime soaps to daytime soaps to reality and celebrity soaps, they are all
around us. The 2009 tour will be a collection of coast-to-coast fan-based events
that will ignite our Soap Nation," said Brian Frons, president, Daytime
Disney-ABC Television Group. "Our fans have told us that they want us in their
neighborhoods, so we are traveling our daytime talent to better serve them. The
new year will bring new ways to involve our stars in more events, in more
cities, more often." Frons continued, "We thank Walt Disney World for being a
wonderful host and partner and look forward to our plans to send 'Super Soap'
off with a bang and the celebration it deserves."
"We have certainly
enjoyed hosting the ABC soap stars-and their fans-over the years, and we're
going to make sure this year's event is a fitting finale," said Rilous Carter,
vice president, Disney's Hollywood Studios.
Confirmed events within the
2009 "Soap Nation Tour" that support the new effort begin on the west coast with
the maiden voyage of "SOAPnet Presents Rock the Soap," a three-day cruise (from
Los Angeles to Mexico) hosted by Bob Guiney and filled with top daytime stars,
including Rebecca Budig, Thorsten Kaye, Jason Thompson, Kelly Monaco, Kassie
DePaiva and Bree Williamson, and featuring musical performances, autograph
sessions and parties. More information about the event can be found at
www.rockthesoap.com; new contests will be developed to provide trips to New York
so winners can attend Broadway Cares, a one-night musical celebration featuring
daytime stars, and continued participation in the CMA's Music Festival with
stars attending the event weekend. Additional information regarding new fan
experiences and expanded affiliate events will be released next
year.
"ABC-SOAPnet Super Soap Weekend" is included with theme park
admission to Disney's Hollywood Studios - where guests of all ages are caught up
in the glitz, glamour and excitement of show business. For future updates and
more information about "ABC-SOAPnet Super Soap Weekend," guests may call the
recorded Super Soap Hotline recording at (407) 397-6808, or visit the ABC
Daytime website at ABC.com.
-- Posted September 29, 2008