Photos / Video: Share a Confession at SXSW’s “The First Omen” Activation

Attendees of the SXSW Conference & Festival in Austin, TX have a chance to give their confession with a special activation promoting 20th Century Studios’ The First Omen. The experience is actually open to anyone, and can be found on the street just outside SXSW. A nun and a priest were walking around near the experience, almost like we had really stepped into the world of The Omen.

The experience takes place inside this small, themed confessional box.

During the experience, a priest appears next to you and talks about evil coming while passing you a folder. After, a nun appears in screaming fashion, and a hand also appears. Here’s a look at the folder we received, which contained a small poster for The First Omen.

Our own Benji braved the confession booth so you can see what the experience entailed:

About The First Omen:

  • When a young American woman is sent to Rome to begin a life of service to the church, she encounters a darkness that causes her to question her own faith and uncovers a terrifying conspiracy that hopes to bring about the birth of evil incarnate.
  • The First Omen stars Nell Tiger Free (Servant), Tawfeek Barhom (Mary Magdalene), Sonia Braga (Kiss of the Spider Woman), Ralph Ineson (The Northman) and Bill Nighy (Living).
  • The film is directed by Arkasha Stevenson based on characters created by David Seltzer (The Omen), with a story by Ben Jacoby (Bleed) and a screenplay by Tim Smith & Arkasha Stevenson and Keith Thomas (Firestarter).
  • The First Omen, which is a prequel to the classic horror film franchise, opens April 5th, 2024, exclusively in theaters nationwide.
Luke Manning
Luke is a fan of all things theme parks and self-proclaimed #1 fan of Joffrey’s Coffee, who lives in Kissimmee, FL