During The Walt Disney Company’s third quarter 2021 earnings call, Bob Chapek announced that a company-wide event will be held this November 12th for “Disney+ Day,” which also marks the streaming service’s 2nd anniversary. Many titles are expected to launch that day.
(Disney)
What’s Happening:
- Disney CEO Bob Chapek shared that this year’s Disney+ Day will be big, celebrated across The Walt Disney Company.
- The CEO promised “A really attractive group of titles” will be announced, presumably beyond what was previously revealed at the Disney Investor Day last December.
- Earlier today, Disney announced that Home Sweet Home Alone will premiere on November 12th, a new original movie inspired by the classic Home Alone films.
- Chapek referred to it as “An unprecedented, company-wide, promotional campaign."
- On the business side, the goal of this Disney+ Day is to attract new subscribers that have yet to experience Disney+, looking at both U.S. subscribers and international.
- Bob Chapek also shared that Disney+ currently stands at 116 million subscribers around the world, beating street expectations of 110 million.
- Disney+ has also experienced a decrease in churn rate, although Chapek said that the churn rate is much lower for households on the Disney Bundle, which adds Hulu and ESPN+ to their subscription.
- Total streaming subscribers for Disney+ and the Disney Bundle’s components are at 174 million, although it is unclear how many of those are bundle subscriptions.
- Stay tuned to LaughingPlace.com for more Disney+ announcements as they are revealed.
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