“Avengers: Infinity War” AR Mask Comes to Facebook App

Since the premiere of Avengers: Infinity War, fans have been discussing non-stop, the effects of the climatic snap. And while we wonder what it might mean for our favorite heroes, we’ve started to wonder what would have happened to us if the snap took place in our real world. While the answer to that question is one we can only speculate, fans have still had fun toying with the idea of being dusted. One subreddit (with the blessing of all their members) even went so far as ban half of the group at random once they reached a certain number of followers. Then there was this fun site that determines whether or not you were spared. Now the Facebook app is getting in on the action with their new AR Mask that allows users to watch themselves get dusted.

What’s happening:

  • “In celebration of the film’s release on digital (now available) and Blu-ray on August 14th, check out the all-new Avengers: Infinity War custom Facebook AR Mask that allows fans to turn themselves “into dust” with this new Facebook camera effect.”

How it works:

  • Log in into your Facebook app from a mobile device
  • Click on the following link to take you to the AR Effect: http://www.facebook.com/fbcameraeffects/tryit/258281704903067/
  • Make sure the camera is set to selfie mode
  • Open your mouth, and the fade away effect will begin
  • Hold down the record button to save your video
  • Post your video onto Facebook and share with the caption:  THANOS IS HERE! @Avengers #InfinityWar

Compatibility Notes: Please ensure your Facebook app on your mobile device is up to date and note that this effect is designed to work on iPhone devices 5S or newer and Android devices from 2012 onwards. Overall experience may be affected on older devices.

  • Step 1: ​Open the Facebook App.
    • NOTE – The Effect does not work on desktop.
  • Step 2: ​Tap the Camera Icon in the top left corner of your device screen.
  • Step 3: ​Tap the Magic Wand towards the bottom left of the screen on your device.
  • Step 4: ​Scroll through the icons until you find the Avengers: Infinity War TT and tap the icon.
  • Step 5: ​Tap the Camera icon in the top left for Selfie Mode.
    • NOTE:​ This a temporary bug in the Facebook system. The camera will automatically default to Selfie Mode once this has been resolved.
  • Step 6: ​Follow the prompt on the screen to activate the effect (open your mouth). If you would like to record the experience, hold down the button in the bottom center of the screen.
  • Step 7: If you would like to replay the effect, tap the replay icon in the top right. The effect will refresh.