Disney Schedules In Person Upfront Event at New York’s Javits Center

According to Deadline, Disney has scheduled an in person upfront event on May 16th at New York’s Javits Center.

What's Happening:

  • On May 16, Disney has scheduled an in person upfront event at New York’s Javits Center.
  • This is the annual pitch on behalf of the company's many linear and streaming platforms.
  • Last year, the event was held at Lower Manhattan’s Basketball City.
  • The event will be held at the North Javits Center, a section of New York's massive convention venue that has recently undergone extensive renovations.
  • It has been a turbulent one for them to pitch to buyers, with many forecasters advertising less after widespread deterioration in 2022.
  • With high inflation and interest rates, companies are continuing to deal with viewers steering away from linear TV.
  • ABC late-night host Jimmy Kimmel is expected to be at the Javits event in person. Last year, he tested positive for Covid and needed to appear via satellite.
  • This year's event will be found on Disney+, Hulu, ESPN, ABC, and FX, as well as other major outlets.