ABC is making some changes to their morning show Good Morning America. The third hour of the show will have a new name and a third host, joining Michael Strahan and Sara Haines, according to Variety.

  • The early-afternoon programs, previously titled Strahan & Sara, will soon be renamed Strahan, Sara & Keke, as the show will be adding Keke Palmer as its third host.
  • The program was initially conceived as a way to extend Good Morning America into other time periods and has undergone several changes since its launch in September of last year.
  • Palmer is a singer and actress known for her role on Fox’s Scream Queens.
  • She has been filling in for Haines during her maternity leave.
  • The move to broaden the Good Morning America franchise is being looked at as a way to generate more ad revenue from the morning talk show.

What they’re saying:

  • Rory Albanese, executive producer of Strahan & Sara: “It’s been a blast having Keke co-host this summer. She brings a unique and spontaneous energy viewers love. She’s a multi-talented artist, and I’m thrilled to have her join Michael and Sara every day.”

ICYMI – More ABC news:

  • Dancing with the Stars is gearing up to return for its 28th season and ABC has announced the cast of celebrities viewers can expect to see hit the dancefloor next month.
  • ABC has been fined $395,000 for misuse of the emergency alert tone in a sketch on Jimmy Kimmel Live!.
  • The NFL Films documentary A Lifetime of Sundays, which profiles the matriarchs of four American football families, who played an integral part in the game’s history, will make its television debut on ESPN and ABC as part of the celebration of the NFL’s 100th season.
  • ABC is reportedly in “active talks” to create a new Marvel series based on a female superhero.