Hulu has announced they will be increasing the cost of their Hulu + Live TV subscription by $10 starting in mid December.

What’s happening: 

  • Hulu has announced that starting on December 18, 2019, the monthly cost of Hulu + Live TV will increase to $54.99.
  • The former monthly fee was $44.99
  • The streamer released a notice informing customers of the changes along with reasons for the $10 increase.
  • Hulu + Live TV was launched in 2017 giving customers the best of both live and on-demand television services.
  • The streamer offers more than 60+ live sports, news and entertainment channels, including:
    • ESPN
    • Fox Sports
    • CNN
    • FX
    • TNT
    • Bravo
    • All major broadcast networks
  • Hulu + Live TV also includes all of Hulu’s on-demand content such as:
    • Hulu Originals
    • This is Us
    • The Good Doctor
    • Family Guy
    • ER
    • Lost

What they’re saying:

  • In their notice to customers Hulu writes:
    • “Today, we’re letting customers know that the monthly base price of Hulu + Live TV will increase to $54.99, beginning December 18. The new price better reflects the substantial value of Hulu + Live TV and allows us to continue offering all of the popular live news, sports and entertainment programming included in the plan.”
  • With the announcement of a price change, Hulu acknowledges that this could be a turn off for some subscribers, however they promise flexibility and ease when switching between plans and tiers:
    • “Price changes are never easy to stomach, and we know that many people don’t watch live television year-round, so we’ve made it easy for Hulu subscribers to switch back and forth between our plans to best suit their needs.”
  • For audiences who want to enjoy seasonal offerings college football Hulu suggests fans, “choose Hulu + Live TV during the season, then switch to one of Hulu’s less expensive on-demand plans when it’s over.”
  • Additionally the streamer encourages, “for those who enjoy most of their TV on demand but really want to watch live election news, just switch to Hulu + Live TV for a few months.”
    • “Whichever plan you choose at any given time, we just want you to have a great TV experience on Hulu.”
  • The full notice to customers can be viewed here.

Good to know:

  • Hulu + Live TV’s new pricing will go into effect beginning December 18 for new subscribers.
  • Existing subscribers will see these changes reflected in their subsequent billing cycle after December 18.
  • The price increase will be applied across all Live TV plans.

ICYMI:

 
 

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